Orchid
$450
If you are a therapist, a social worker, a cultural healing practitioner, or a founder whose expertise was built inside systems that were never quite designed for you — this is what it looks like when your brand finally catches up to your work.
You don’t have to shrink what you do to make it legible. You don’t have to make it corporate to make it credible. You just need someone who understands that the thing that makes your practice different is exactly the thing the brand needs to lead with.
That’s what Peanut Media did for H+Soul. If you are looking for a website for mental health consultants or healing practitioners, it’s what we do for practices like yours.
This is the part that most therapists-turned-founders know too well. You have done the work for years. You have the credentials, the lived experience, the methodology, the relationships. But the moment you try to build something of your own, you run into a branding world that was not designed for what you are doing.
The traditional consulting aesthetic is clean, corporate, and emotionally flat. The wellness world often swings the other direction — soft pastels, vague language, nothing that could hold the weight of what trauma-informed organizational change actually requires. Neither one was right for Wanda and Cynthia.
They needed a healing-centered organization website that could walk into a room with a skeptical organizational leader and be taken seriously, while also speaking directly to the practitioners of color they were building this for. That is a very specific design problem. It is also exactly the kind of problem Peanut Media was built to solve.
They came to the first call with no colors, no fonts, no logo — just some drawings, a few ideas, and a conference in Chicago days away. They were heading to the Latino Psychological Association to represent something that didn’t have a face yet.
The Founders
Some people don’t start businesses because they saw an opportunity. They start them because they saw harm, lived through it, and decided they weren’t going to keep waiting for someone else to fix it.
That’s where H+Soul began.
Wanda Vargas, Ph.D. and Cynthia Arreola spent years working inside mental health organizations that, despite their stated missions, were quietly burning people out, erasing cultural identity, and asking practitioners of color to leave the most important parts of themselves at the door. They knew trauma-informed care intimately — not just as a framework but as something they had personally had to heal from. And they had already proven, together, that a different model was possible. Inside a mental health clinic, they built something: a healing-centered environment rooted in culture and ancestral practice where people actually stayed in treatment, where providers changed the way they showed up, where the community felt the difference.
H+Soul was the formalization of what they already knew how to do. They had a name. They had an email address. They had a vision that was years in the making.
